Denine Harper - Fractional CMO from Sarasota, FL, USA

Go-to-market, brand and marketing strategy. Growth strategies. Marketing team leadership and mentorship. Cross-functional collaboration and buy-in.

Denine has led marketing for high-growth, brand-intensive businesses across PE-backed, mid-market, and Fortune 500 environments. As Fractional CMO at DHX Consulting, she partners with post-acquisition and underperforming brands to rebuild revenue engines, realign go-to-market execution, and drive long-term brand and sales performance. At PGT Innovations, she transformed a $1.13B brand portfolio into a full-funnel growth engine, delivering 28% annual revenue growth, launching 7 products, and doubling brand unaided brand awareness. During her tenure at T-Mobile/MetroPCS, she scaled national marketing strategy across 420 stores and 41 partners, launched 22 new markets, and co-led ROI initiatives that improved conversion, reduced cost-per-sale, and grew customer lifetime value. Earlier, she held VP and Director roles across agency and tech environments, launching digital-first campaigns and platforms that delivered measurable growth and brand equity gains for major national brands.

Marketing Strategy, Brand Management, Product Marketing, Social Media, Copywriting, Public Relations, Paid Ads, SEO, E-mail marketing, Partnerships and Alliances, Market Research, Marketing Operation Audit, Team Management, go-to-market strategy & alignment

Manufacturing, Construction, Building products, Home goods, Consumer durables, CPG

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English

USA, $200 - $300 per hour based on the project