As a Senior Marketing Leader with over a decade+ of international experience, I specialize in developing and executing effective global and regional marketing strategies across diverse sectors, including Staffing & HR, IT, Consulting, and Fintech. My career spans key markets across the Asia Pacific (Singapore, India, Australia, Japan, Greater China, Malaysia, Korea, Philippines, Thailand, Vietnam, Middle East), North America, Europe, LATAM, and France, where I’ve led initiatives that consistently drive growth, maximize ROI, and elevate brand presence.
My expertise includes Go-To-Market (GTM) Strategy, Digital Marketing, B2B & B2C Campaigns, Demand Generation, Branding, Customer Experience (NPS), and CRM Management. I am dedicated to creating value by ensuring every project and campaign is strategically aligned to deliver meaningful results. My approach prioritizes clear KPIs, actionable goals, and deep collaboration, helping teams stay focused and achieve success.
In May 2023, I founded Vyugh Marketing to help address Marketing needs for SMBs and StartUps. As Managing Partner, I lead our mission to empower brands through tailored marketing solutions that build lasting legacies and drive impactful growth. Vyugh combines a focus on strategic positioning, brand development, and market insights to support fintech leaders in today’s dynamic landscape.
I believe that effective marketing is people-centric. Engaging stakeholders, maintaining open lines of communication, and fostering a collaborative environment are critical to success. I'm passionate about connecting with others, so feel free to reach out – I look forward to connecting and exploring new opportunities to innovate and grow.
