Companies hire me to close a leadership gap during times of transition eg. executive staffing changes and acquisition or funding cycles. I operate as a member of the team, pulling all the GTM levers, while helping staff and recruit the permanent team. I then transition the reins over to the permanent executive, ensuring an effective start to the next chapter of marketing for my client.
Professional Highlights
💡Key skills
Marketing leadership, GTM strategy development, demand gen.
📜 Previous notable roles
Operating on interim and fractional basis for numerous companies in the past five years. Head of marketing for various VC-backed companies in the Austin Venture portfolio, for about five years, experiencing two succcesful exits and navigating a divestiture cycle. Spent 7 years prior to that at Dell working in a variety of global roles.
🔧 Service types offered
Marketing Strategy, Team Management, Running end-to-end marketing
🏭 Industry specializations
B2B technology companies, hardware, software and services spanning many industries, with depth in HR, IT automation, and manufacturing.
📅 Availability
Available now.
🌎 Languages
English
💵 Rates
$15k per month per one weekly day. Two days weekly = $30k monthly
📝 Additional info
Are you looking for a Fractional CMO from Austin, Texas, USA?
Think Tanya White is the right fit for you? Don't hesitate to reach out!
